The latest viral video to be making the rounds is this British T-Mobile commercial which hops on the trend of creating guerilla style theatrical "interruptions" in public places. Like much advertising, it borrows from the street and popularizes it for mass consumption, but in this case it served to re-inspire the genre as the folks from Improv Everywhere then created the "Frozen Grand Central" piece (below). Further proof that what goes around comes around!
No comments:
Post a Comment